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Occupational Employment and Wage Statistics

Occupational Employment and Wages, May 2022

11-2021 Marketing Managers

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm’s profits or share of the market while ensuring the firm’s customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.


National estimates for Marketing Managers
Industry profile for Marketing Managers
Geographic profile for Marketing Managers

National estimates for Marketing Managers:

Employment estimate and mean wage estimates for Marketing Managers:

Employment (1) Employment
RSE (3)
Mean hourly
wage
Mean annual
wage (2)
Wage RSE (3)
328,570 1.1 % $ 76.10 $ 158,280 0.6 %

Percentile wage estimates for Marketing Managers:

Percentile 10% 25% 50%
(Median)
75% 90%
Hourly Wage $ 36.92 $ 49.55 $ 67.33 $ 95.45 (5)
Annual Wage (2) $ 76,790 $ 103,060 $ 140,040 $ 198,530 (5)


Industry profile for Marketing Managers:

Industries with the highest published employment and wages for Marketing Managers are provided. For a list of all industries with employment in Marketing Managers, see the Create Customized Tables function.

Industries with the highest levels of employment in Marketing Managers:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Management of Companies and Enterprises 44,710 1.67 $ 81.43 $ 169,380
Management, Scientific, and Technical Consulting Services 28,460 1.62 $ 72.22 $ 150,220
Computer Systems Design and Related Services 26,230 1.06 $ 81.49 $ 169,500
Software Publishers 11,400 1.86 $ 89.55 $ 186,270
Advertising, Public Relations, and Related Services 10,700 2.23 $ 78.70 $ 163,700

Industries with the highest concentration of employment in Marketing Managers:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Lessors of Nonfinancial Intangible Assets (except Copyrighted Works) 570 2.69 $ 65.73 $ 136,720
Advertising, Public Relations, and Related Services 10,700 2.23 $ 78.70 $ 163,700
Sound Recording Industries 390 1.95 $ 77.12 $ 160,410
Software Publishers 11,400 1.86 $ 89.55 $ 186,270
Web Search Portals, Libraries, Archives, and Other Information Services 3,250 1.85 (8) (8)

Top paying industries for Marketing Managers:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Pipeline Transportation of Natural Gas 230 0.73 $ 122.26 $ 254,300
Oil and Gas Extraction 240 0.24 $ 122.16 $ 254,080
Nonscheduled Air Transportation 100 0.19 $ 112.03 $ 233,020
Inland Water Transportation (8) (8) $ 105.52 $ 219,480
Pipeline Transportation of Crude Oil 60 0.59 $ 100.94 $ 209,960


Geographic profile for Marketing Managers:

States and areas with the highest published employment, location quotients, and wages for Marketing Managers are provided. For a list of all areas with employment in Marketing Managers, see the Create Customized Tables function.



Map of employment of marketing managers by state, May 2022


States with the highest employment level in Marketing Managers:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
California 56,920 3.23 1.45 $ 89.69 $ 186,550
New York 34,990 3.84 1.73 $ 91.46 $ 190,230
Texas 31,030 2.39 1.07 $ 66.60 $ 138,530
Illinois 24,080 4.09 1.84 $ 68.23 $ 141,910
Florida 14,760 1.60 0.72 $ 72.61 $ 151,020


Map of location quotient of marketing managers by state, May 2022


States with the highest concentration of jobs and location quotients in Marketing Managers:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Illinois 24,080 4.09 1.84 $ 68.23 $ 141,910
District of Columbia 2,750 3.99 1.79 $ 83.39 $ 173,450
New York 34,990 3.84 1.73 $ 91.46 $ 190,230
Massachusetts 13,540 3.80 1.71 $ 79.51 $ 165,380
Connecticut 6,010 3.69 1.66 $ 77.08 $ 160,330


Map of annual mean wages of marketing managers by state, May 2022


Top paying states for Marketing Managers:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
New York 34,990 3.84 1.73 $ 91.46 $ 190,230
California 56,920 3.23 1.45 $ 89.69 $ 186,550
New Jersey 11,830 2.88 1.30 $ 88.86 $ 184,820
Colorado 6,110 2.21 0.99 $ 85.15 $ 177,110
Delaware 1,380 3.02 1.36 $ 84.19 $ 175,120



Map of employment of marketing managers by area, May 2022


Metropolitan areas with the highest employment level in Marketing Managers:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
New York-Newark-Jersey City, NY-NJ-PA 38,890 4.23 1.91 $ 93.41 $ 194,290
Los Angeles-Long Beach-Anaheim, CA 20,120 3.30 1.48 $ 81.73 $ 170,000
Chicago-Naperville-Elgin, IL-IN-WI 19,440 4.40 1.98 $ 70.74 $ 147,140
San Francisco-Oakland-Hayward, CA 13,830 5.78 2.60 $ 100.73 $ 209,510
Boston-Cambridge-Nashua, MA-NH 11,820 4.37 1.97 $ 80.96 $ 168,400
Dallas-Fort Worth-Arlington, TX 11,110 2.92 1.31 $ 67.66 $ 140,730
Washington-Arlington-Alexandria, DC-VA-MD-WV 7,390 2.44 1.10 $ 84.53 $ 175,830
San Jose-Sunnyvale-Santa Clara, CA 7,350 6.54 2.94 $ 113.98 $ 237,080
Atlanta-Sandy Springs-Roswell, GA 7,140 2.62 1.18 $ 73.79 $ 153,480
Seattle-Tacoma-Bellevue, WA 6,910 3.39 1.53 $ 82.15 $ 170,870


Map of location quotient of marketing managers by area, May 2022


Metropolitan areas with the highest concentration of jobs and location quotients in Marketing Managers:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
San Jose-Sunnyvale-Santa Clara, CA 7,350 6.54 2.94 $ 113.98 $ 237,080
Bridgeport-Stamford-Norwalk, CT 2,510 6.39 2.87 $ 86.05 $ 178,990
San Francisco-Oakland-Hayward, CA 13,830 5.78 2.60 $ 100.73 $ 209,510
Provo-Orem, UT 1,610 5.66 2.55 $ 62.12 $ 129,210
Chicago-Naperville-Elgin, IL-IN-WI 19,440 4.40 1.98 $ 70.74 $ 147,140
Boston-Cambridge-Nashua, MA-NH 11,820 4.37 1.97 $ 80.96 $ 168,400
Durham-Chapel Hill, NC 1,390 4.26 1.92 $ 75.77 $ 157,600
New York-Newark-Jersey City, NY-NJ-PA 38,890 4.23 1.91 $ 93.41 $ 194,290
Portland-South Portland, ME 830 4.08 1.83 $ 61.46 $ 127,840
Trenton, NJ 920 3.88 1.75 $ 89.87 $ 186,920


Map of annual mean wages of marketing managers by area, May 2022


Top paying metropolitan areas for Marketing Managers:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
San Jose-Sunnyvale-Santa Clara, CA 7,350 6.54 2.94 $ 113.98 $ 237,080
San Francisco-Oakland-Hayward, CA 13,830 5.78 2.60 $ 100.73 $ 209,510
New York-Newark-Jersey City, NY-NJ-PA 38,890 4.23 1.91 $ 93.41 $ 194,290
Trenton, NJ 920 3.88 1.75 $ 89.87 $ 186,920
Fort Collins, CO 240 1.42 0.64 $ 87.40 $ 181,800
Denver-Aurora-Lakewood, CO 4,350 2.81 1.26 $ 86.32 $ 179,540
Bridgeport-Stamford-Norwalk, CT 2,510 6.39 2.87 $ 86.05 $ 178,990
Boulder, CO 690 3.57 1.61 $ 85.56 $ 177,960
San Diego-Carlsbad, CA 4,100 2.76 1.24 $ 84.68 $ 176,130
Washington-Arlington-Alexandria, DC-VA-MD-WV 7,390 2.44 1.10 $ 84.53 $ 175,830

Nonmetropolitan areas with the highest employment in Marketing Managers:

Nonmetropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
West Central Illinois nonmetropolitan area 310 1.96 0.88 $ 57.44 $ 119,480
Southeast Iowa nonmetropolitan area 270 1.27 0.57 $ 61.73 $ 128,400
East Central Illinois nonmetropolitan area 240 2.12 0.95 $ 48.92 $ 101,760
Northwest Illinois nonmetropolitan area 220 1.70 0.76 $ 55.02 $ 114,440
West Northwestern Ohio nonmetropolitan area 220 0.88 0.40 $ 65.68 $ 136,610

Nonmetropolitan areas with the highest concentration of jobs and location quotients in Marketing Managers:

Nonmetropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Eastern Utah nonmetropolitan area 190 2.29 1.03 $ 53.80 $ 111,910
East Central Illinois nonmetropolitan area 240 2.12 0.95 $ 48.92 $ 101,760
Connecticut nonmetropolitan area 70 2.05 0.92 $ 68.13 $ 141,700
West Central Illinois nonmetropolitan area 310 1.96 0.88 $ 57.44 $ 119,480
Northwest Illinois nonmetropolitan area 220 1.70 0.76 $ 55.02 $ 114,440

Top paying nonmetropolitan areas for Marketing Managers:

Nonmetropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Eastern and Southern Colorado nonmetropolitan area 50 0.73 0.33 $ 92.02 $ 191,400
North Georgia nonmetropolitan area 200 1.12 0.51 $ 81.92 $ 170,390
West Kentucky nonmetropolitan area 130 0.87 0.39 $ 79.48 $ 165,310
Eastern New Mexico nonmetropolitan area 40 0.24 0.11 $ 78.23 $ 162,720
Western Washington nonmetropolitan area 80 0.63 0.28 $ 75.19 $ 156,380


About May 2022 National, State, Metropolitan, and Nonmetropolitan Area Occupational Employment and Wage Estimates

These estimates are calculated with data collected from employers in all industry sectors, all metropolitan and nonmetropolitan areas, and all states and the District of Columbia. The top employment and wage figures are provided above. The complete list is available in the downloadable XLS files.

The percentile wage estimate is the value of a wage below which a certain percent of workers fall. The median wage is the 50th percentile wage estimate—50 percent of workers earn less than the median and 50 percent of workers earn more than the median. More about percentile wages.


(1) Estimates for detailed occupations do not sum to the totals because the totals include occupations not shown separately. Estimates do not include self-employed workers.

(2) Annual wages have been calculated by multiplying the hourly mean wage by a "year-round, full-time" hours figure of 2,080 hours; for those occupations where there is not an hourly wage published, the annual wage has been directly calculated from the reported survey data.

(3) The relative standard error (RSE) is a measure of the reliability of a survey statistic. The smaller the relative standard error, the more precise the estimate.

(5) This wage is equal to or greater than $115.00 per hour or $239,200 per year.

(8) Estimate not released.

(9) The location quotient is the ratio of the area concentration of occupational employment to the national average concentration. A location quotient greater than one indicates the occupation has a higher share of employment than average, and a location quotient less than one indicates the occupation is less prevalent in the area than average.


Other OEWS estimates and related information:

May 2022 National Occupational Employment and Wage Estimates

May 2022 State Occupational Employment and Wage Estimates

May 2022 Metropolitan and Nonmetropolitan Area Occupational Employment and Wage Estimates

May 2022 National Industry-Specific Occupational Employment and Wage Estimates

May 2022 Occupation Profiles

Technical Notes

 

Last Modified Date: April 25, 2023