Earnings of advertising sales agents
January 07, 2005
Selling advertising space is the job of advertising sales agents, who are often called account executives or advertising sales representatives.
The duties of advertising sales agents vary somewhat, depending on the type of sales calls they make. Their jobs may also differ based on the advertising medium they sell—graphic art, custom-made signs, television and radio advertising time, newspaper and magazine space, or some other medium.
Most employers pay an advertising sales agent using a combination of salary, commissions, and bonuses. Salary varies by geographic location but is generally no more than half of a sales agent’s total compensation. Commissions are usually based on a percentage of the agent’s sales. Bonuses are lump-sum Ï¬nancial awards based on individual performance, the performance of all sales agents in a group, or the Ï¬rm’s overall performance.
Median annual earnings for all advertising sales agents were $38,640 in May 2003, including commissions and bonuses. The lowest paid 10 percent earned less than $19,920, and the highest paid 10 percent earned more than $87,360 per year. In addition to earnings, advertising sales agents usually get reimbursed for expenses associated with making sales visits, such as transportation costs and meals.
These data are from the Occupational Employment Statistics program. For more information, see "Sellers for the sellers: Advertising sales agents" by Gregory Niemesh, Occupational Outlook Quarterly, Fall 2004. Note about the chart: deciles divide the dataset into 10 equal-size groups and quartiles divide the dataset into 4 equal-size groups.
Bureau of Labor Statistics, U.S. Department of Labor, The Economics Daily, Earnings of advertising sales agents on the Internet at http://www.bls.gov/opub/ted/2005/jan/wk1/art05.htm (visited July 25, 2016).
Recent editions of Spotlight on Statistics
A look at healthcare spending, employment, pay, benefits, and prices
As one of the largest U.S. industries, healthcare is steadily growing to meet the needs of an increasing population with an increasing life expectancy. This Spotlight looks at how much people spend on healthcare, current and projected employment in the industry, employer-provided healthcare benefits, healthcare prices, and pay for workers in healthcare occupations.
Employment and Wages in Healthcare Occupations
Healthcare occupations are a significant percentage of U.S. employment. Some of the largest and highest paying occupations are in healthcare. This Spotlight examines employment and wages for healthcare occupations.
Fifty years of looking at changes in peoples lives
Longitudinal surveys help us understand long-term changes, such as how events that happened when a person was in high school affect labor market success as an adult.