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Which generation spends more?

April 18, 2025

Does how much you spend depend on when you were born? As we observe Financial Literacy Month, let’s explore how spending differs among people in different generations.

Total average annual expenditures ($) by generation of birth
Birth year 2019 2020 2021 2022 2023

1997 or later

34,092 36,518 41,636 47,975 52,891

1981 to 1996

59,866 61,241 69,061 74,782 81,589

1965 to 1980

76,788 75,095 83,357 91,382 95,692

1946 to 1964

63,956 59,122 62,203 66,362 70,207

1945 or earlier

44,412 41,183 44,683 52,005 49,206

As it turns out, spending does differ along generational lines. In 2023 (the latest available data), those born between 1965 and 1980 spent the most, with annual household expenditures averaging $95,692. This generation was between the ages of 43 and 58 in that year and perhaps in one of the highest-earning periods of their working lives. By contrast, the lowest average expenditure was $49,206, spent by those born in in 1945 or earlier and likely retired.

Average annual expenditures for all households in 2023 were $77,280, a 5.9-percent increase from 2022. During the same period, the Consumer Price Index for All Urban Consumers rose 4.1 percent, and average income before taxes increased 8.3 percent.

These data are from the Consumer Expenditure Surveys program. For more information, please see the latest news release at “Consumer Expenditures – 2023,” as well as Consumer Expenditures data tables. Consumer expenditure data are averages for all consumer units (households). Consumer units consist of families, single persons living alone or sharing a household with others but who are financially independent, or two or more persons living together who share major expenses.

SUGGESTED CITATION

Bureau of Labor Statistics, U.S. Department of Labor, The Economics Daily, Which generation spends more? at https://www.bls.gov/opub/ted/2025/which-generation-spends-more.htm (visited April 29, 2025).

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