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Occupational Employment and Wage Statistics

Occupational Employment and Wages, May 2021

11-2021 Marketing Managers

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm’s profits or share of the market while ensuring the firm’s customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

National estimates for Marketing Managers
Industry profile for Marketing Managers
Geographic profile for Marketing Managers

National estimates for Marketing Managers:

Employment estimate and mean wage estimates for Marketing Managers:

Employment (1) Employment
RSE (3) 		Mean hourly
wage		 Mean annual
wage (2) 		Wage RSE (3)
278,690 1.0 % $ 73.77 $ 153,440 0.5 %

Percentile wage estimates for Marketing Managers:

Percentile 10% 25% 50%
(Median) 		75% 90%
Hourly Wage $ 37.35 $ 48.08 $ 64.92 $ 92.56 (5)
Annual Wage (2) $ 77,680 $ 100,010 $ 135,030 $ 192,520 (5)

Industry profile for Marketing Managers:

Industries with the highest published employment and wages for Marketing Managers are provided. For a list of all industries with employment in Marketing Managers, see the Create Customized Tables function.

Industries with the highest levels of employment in Marketing Managers:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Management of Companies and Enterprises 40,110 1.58 $ 77.85 $ 161,920
Management, Scientific, and Technical Consulting Services 21,630 1.39 $ 73.74 $ 153,380
Computer Systems Design and Related Services 18,930 0.84 $ 81.02 $ 168,520
Credit Intermediation and Related Activities (5221 and 5223 only) 9,360 0.47 $ 74.58 $ 155,130
Other Information Services 9,340 2.57 $ 91.97 $ 191,300

Industries with the highest concentration of employment in Marketing Managers:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Other Information Services 9,340 2.57 $ 91.97 $ 191,300
Lessors of Nonfinancial Intangible Assets (except Copyrighted Works) 500 2.57 $ 67.30 $ 139,980
Advertising, Public Relations, and Related Services 8,980 2.06 $ 77.86 $ 161,940
Software Publishers 8,420 1.60 $ 82.56 $ 171,720
Sound Recording Industries 280 1.60 $ 59.94 $ 124,660

Top paying industries for Marketing Managers:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Oil and Gas Extraction 200 0.19 $ 101.96 $ 212,080
Pipeline Transportation of Natural Gas 60 0.21 $ 95.09 $ 197,780
Cable and Other Subscription Programming 460 0.98 $ 94.02 $ 195,560
Scientific Research and Development Services 6,480 0.81 $ 92.93 $ 193,290
Other Information Services 9,340 2.57 $ 91.97 $ 191,300

Geographic profile for Marketing Managers:

States and areas with the highest published employment, location quotients, and wages for Marketing Managers are provided. For a list of all areas with employment in Marketing Managers, see the Create Customized Tables function.



Map of employment of marketing managers by state, May 2021


States with the highest employment level in Marketing Managers:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
California 47,350 2.86 1.45 $ 84.21 $ 175,150
New York 25,090 2.89 1.46 $ 91.71 $ 190,760
Illinois 22,310 3.97 2.01 $ 66.83 $ 139,010
Texas 20,410 1.67 0.84 $ 68.05 $ 141,550
Massachusetts 15,900 4.68 2.37 $ 78.09 $ 162,420


Map of location quotient of marketing managers by state, May 2021


States with the highest concentration of jobs and location quotients in Marketing Managers:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Massachusetts 15,900 4.68 2.37 $ 78.09 $ 162,420
District of Columbia 2,690 4.06 2.05 $ 80.06 $ 166,530
Illinois 22,310 3.97 2.01 $ 66.83 $ 139,010
Connecticut 5,220 3.32 1.68 $ 74.46 $ 154,870
Delaware 1,270 2.92 1.48 $ 82.41 $ 171,420


Map of annual mean wages of marketing managers by state, May 2021


Top paying states for Marketing Managers:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
New York 25,090 2.89 1.46 $ 91.71 $ 190,760
New Jersey 11,030 2.86 1.45 $ 86.21 $ 179,320
California 47,350 2.86 1.45 $ 84.21 $ 175,150
Delaware 1,270 2.92 1.48 $ 82.41 $ 171,420
Virginia 4,610 1.23 0.62 $ 81.73 $ 169,990



Map of employment of marketing managers by area, May 2021


Metropolitan areas with the highest employment level in Marketing Managers:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
New York-Newark-Jersey City, NY-NJ-PA 29,690 3.42 1.73 $ 91.98 $ 191,310
Chicago-Naperville-Elgin, IL-IN-WI 18,600 4.39 2.22 $ 68.61 $ 142,720
Los Angeles-Long Beach-Anaheim, CA 17,020 2.98 1.50 $ 77.77 $ 161,750
Boston-Cambridge-Nashua, MA-NH 13,920 5.38 2.72 $ 78.95 $ 164,210
San Francisco-Oakland-Hayward, CA 11,640 5.19 2.63 $ 95.61 $ 198,870
Dallas-Fort Worth-Arlington, TX 7,740 2.16 1.09 $ 70.97 $ 147,610
San Jose-Sunnyvale-Santa Clara, CA 7,140 6.68 3.38 $ 101.10 $ 210,280
Atlanta-Sandy Springs-Roswell, GA 6,920 2.67 1.35 $ 70.55 $ 146,740
Washington-Arlington-Alexandria, DC-VA-MD-WV 6,780 2.31 1.17 $ 82.81 $ 172,240
Minneapolis-St. Paul-Bloomington, MN-WI 6,230 3.42 1.73 $ 76.99 $ 160,140


Map of location quotient of marketing managers by area, May 2021


Metropolitan areas with the highest concentration of jobs and location quotients in Marketing Managers:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
San Jose-Sunnyvale-Santa Clara, CA 7,140 6.68 3.38 $ 101.10 $ 210,280
Boston-Cambridge-Nashua, MA-NH 13,920 5.38 2.72 $ 78.95 $ 164,210
Bridgeport-Stamford-Norwalk, CT 1,960 5.21 2.63 $ 80.86 $ 168,180
San Francisco-Oakland-Hayward, CA 11,640 5.19 2.63 $ 95.61 $ 198,870
Provo-Orem, UT 1,370 5.02 2.54 $ 56.64 $ 117,800
Durham-Chapel Hill, NC 1,430 4.57 2.31 $ 72.88 $ 151,580
Chicago-Naperville-Elgin, IL-IN-WI 18,600 4.39 2.22 $ 68.61 $ 142,720
Trenton, NJ 910 4.00 2.02 $ 85.54 $ 177,920
Portland-Vancouver-Hillsboro, OR-WA 4,220 3.76 1.90 $ 64.96 $ 135,110
Portland-South Portland, ME 710 3.58 1.81 $ 59.60 $ 123,980