Occupational Employment and Wages, May 2017

13-1161 Market Research Analysts and Marketing Specialists

Research market conditions in local, regional, or national areas, or gather information to determine potential sales of a product or service, or create a marketing campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution.


National estimates for this occupation
Industry profile for this occupation
Geographic profile for this occupation

National estimates for this occupation: Top

Employment estimate and mean wage estimates for this occupation:

Employment (1) Employment
RSE (3)
Mean hourly
wage
Mean annual
wage (2)
Wage RSE (3)
596,450 0.8 % $34.35 $71,450 0.4 %

Percentile wage estimates for this occupation:

Percentile 10% 25% 50%
(Median)
75% 90%
Hourly Wage $16.59 $22.34 $30.40 $42.89 $59.03
Annual Wage (2) $34,510 $46,460 $63,230 $89,200 $122,770


Industry profile for this occupation: Top

Industries with the highest published employment and wages for this occupation are provided. For a list of all industries with employment in this occupation, see the Create Customized Tables function.

Industries with the highest levels of employment in this occupation:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Management, Scientific, and Technical Consulting Services 72,520 5.30 $32.70 $68,010
Management of Companies and Enterprises 51,520 2.21 $38.07 $79,190
Computer Systems Design and Related Services 31,320 1.55 $38.70 $80,490
Advertising, Public Relations, and Related Services 28,600 5.77 $33.31 $69,290
Other Professional, Scientific, and Technical Services 18,310 2.61 $35.66 $74,170

Industries with the highest concentration of employment in this occupation:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Advertising, Public Relations, and Related Services 28,600 5.77 $33.31 $69,290
Management, Scientific, and Technical Consulting Services 72,520 5.30 $32.70 $68,010
Lessors of Nonfinancial Intangible Assets (except Copyrighted Works) 1,160 5.07 $30.22 $62,870
Other Information Services 10,630 3.84 $38.09 $79,220
Software Publishers 13,690 3.73 $43.87 $91,250

Top paying industries for this occupation:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Aerospace Product and Parts Manufacturing 1,290 0.27 $55.47 $115,380
Semiconductor and Other Electronic Component Manufacturing 2,610 0.72 $50.15 $104,310
Oil and Gas Extraction 430 0.32 $47.56 $98,910
Federal Executive Branch (OES Designation) 760 0.04 $45.77 $95,200
Telecommunications 8,220 1.05 $44.25 $92,030


Geographic profile for this occupation: Top

States and areas with the highest published employment, location quotients, and wages for this occupation are provided. For a list of all areas with employment in this occupation, see the Create Customized Tables function.





States with the highest employment level in this occupation:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
California 96,600 5.79 1.38 $38.47 $80,020
New York 59,110 6.42 1.53 $37.46 $77,920
Florida 30,240 3.59 0.86 $31.88 $66,310
Texas 28,820 2.42 0.58 $38.21 $79,480
Pennsylvania 25,610 4.43 1.06 $32.64 $67,900




States with the highest concentration of jobs and location quotients in this occupation:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
District of Columbia 5,960 8.41 2.01 $35.50 $73,850
Colorado 17,120 6.70 1.60 $34.81 $72,410
New York 59,110 6.42 1.53 $37.46 $77,920
California 96,600 5.79 1.38 $38.47 $80,020
Massachusetts 19,900 5.64 1.35 $37.27 $77,520




Top paying States for this occupation:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
New Jersey 18,330 4.57 1.09 $40.85 $84,970
Washington 17,730 5.57 1.33 $39.51 $82,190
Delaware 1,820 4.10 0.98 $38.69 $80,470
California 96,600 5.79 1.38 $38.47 $80,020
Texas 28,820 2.42 0.58 $38.21 $79,480



<

Metropolitan areas with the highest employment level in this occupation:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
New York-Jersey City-White Plains, NY-NJ Metropolitan Division 52,890 7.90 1.89 $38.86 $80,830
Los Angeles-Long Beach-Glendale, CA Metropolitan Division 25,110 5.67 1.35 $34.23 $71,200
Washington-Arlington-Alexandria, DC-VA-MD-WV Metropolitan Division 17,770 7.05 1.69 $38.47 $80,010
Chicago-Naperville-Arlington Heights, IL Metropolitan Division 17,680 4.83 1.15 $29.90 $62,200
Atlanta-Sandy Springs-Roswell, GA 16,930 6.46 1.54 $31.85 $66,260
San Francisco-Redwood City-South San Francisco, CA Metropolitan Division 15,350 13.75 3.29 $46.59 $96,910
Seattle-Bellevue-Everett, WA Metropolitan Division 14,140 8.58 2.05 $42.07 $87,500
Boston-Cambridge-Newton, MA NECTA Division 13,840 7.52 1.80 $37.68 $78,370
San Jose-Sunnyvale-Santa Clara, CA 13,780 12.65 3.02 $49.28 $102,510
Minneapolis-St. Paul-Bloomington, MN-WI 12,530 6.49 1.55 $35.13 $73,070


<

Metropolitan areas with the highest concentration of jobs and location quotients in this occupation:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
San Francisco-Redwood City-South San Francisco, CA Metropolitan Division 15,350 13.75 3.29 $46.59 $96,910
San Jose-Sunnyvale-Santa Clara, CA 13,780 12.65 3.02 $49.28 $102,510
Boulder, CO 1,870 10.50 2.51 $37.76 $78,530
Framingham, MA NECTA Division 1,580 9.15 2.19 $43.08 $89,600
Burlington-South Burlington, VT 1,080 8.73 2.09 $29.18 $60,680
Seattle-Bellevue-Everett, WA Metropolitan Division 14,140 8.58 2.05 $42.07 $87,500
San Rafael, CA Metropolitan Division 940 8.15 1.95 $40.52 $84,290
Bridgeport-Stamford-Norwalk, CT 3,300 7.95 1.90 $40.08 $83,360
New York-Jersey City-White Plains, NY-NJ Metropolitan Division 52,890 7.90 1.89 $38.86 $80,830
Denver-Aurora-Lakewood, CO 11,370 7.88 1.88 $36.13 $75,140