Occupational Employment and Wages, May 2016

41-9011 Demonstrators and Product Promoters

Demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. May sell demonstrated merchandise.


National estimates for this occupation
Industry profile for this occupation
Geographic profile for this occupation

National estimates for this occupation: Top

Employment estimate and mean wage estimates for this occupation:

Employment (1) Employment
RSE (3)
Mean hourly
wage
Mean annual
wage (2)
Wage RSE (3)
86,500 3.9 % $14.70 $30,570 1.6 %

Percentile wage estimates for this occupation:

Percentile 10% 25% 50%
(Median)
75% 90%
Hourly Wage $9.34 $10.50 $12.31 $17.12 $23.31
Annual Wage (2) $19,420 $21,830 $25,610 $35,610 $48,480


Industry profile for this occupation: Top

Industries with the highest published employment and wages for this occupation are provided. For a list of all industries with employment in this occupation, see the Create Customized Tables function.

Industries with the highest levels of employment in this occupation:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Advertising, Public Relations, and Related Services 30,790 6.35 $14.58 $30,320
Wholesale Electronic Markets and Agents and Brokers 8,070 0.91 $15.13 $31,480
Employment Services 7,840 0.22 $16.83 $35,010
Beverage Manufacturing 7,590 3.34 $15.15 $31,520
Management, Scientific, and Technical Consulting Services 4,450 0.33 $15.77 $32,800

Industries with the highest concentration of employment in this occupation:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Advertising, Public Relations, and Related Services 30,790 6.35 $14.58 $30,320
Beverage Manufacturing 7,590 3.34 $15.15 $31,520
Wholesale Electronic Markets and Agents and Brokers 8,070 0.91 $15.13 $31,480
Beer, Wine, and Distilled Alcoholic Beverage Merchant Wholesalers 1,250 0.64 $18.29 $38,050
Direct Selling Establishments 660 0.49 $10.65 $22,160

Top paying industries for this occupation:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Software Publishers (8) (8) $28.44 $59,150
Paper and Paper Product Merchant Wholesalers 60 0.05 $26.83 $55,810
Machinery, Equipment, and Supplies Merchant Wholesalers 100 0.01 $26.37 $54,850
Professional and Commercial Equipment and Supplies Merchant Wholesalers 70 0.01 $21.64 $45,000
Office Administrative Services 30 0.01 $21.12 $43,930


Geographic profile for this occupation: Top

States and areas with the highest published employment, location quotients, and wages for this occupation are provided. For a list of all areas with employment in this occupation, see the Create Customized Tables function.





States with the highest employment level in this occupation:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
California 19,350 1.21 1.97 $16.00 $33,290
Texas 8,560 0.73 1.18 $13.20 $27,460
Florida 4,900 0.60 0.97 $14.11 $29,350
New York 4,460 0.49 0.80 $18.20 $37,860
Missouri 3,260 1.18 1.92 $12.29 $25,570




States with the highest concentration of jobs and location quotients in this occupation:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Arkansas 1,650 1.39 2.25 (8) (8)
California 19,350 1.21 1.97 $16.00 $33,290
Missouri 3,260 1.18 1.92 $12.29 $25,570
Idaho 670 1.01 1.64 $13.02 $27,090
Tennessee 2,710 0.94 1.52 $15.49 $32,220




Top paying States for this occupation:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Massachusetts 1,370 0.40 0.64 $18.84 $39,190
Rhode Island 150 0.32 0.51 $18.41 $38,300
New York 4,460 0.49 0.80 $18.20 $37,860
Nevada (8) (8) (8) $17.61 $36,630
District of Columbia 60 0.09 0.14 $17.60 $36,600





Metropolitan areas with the highest employment level in this occupation:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
New York-Jersey City-White Plains, NY-NJ Metropolitan Division 3,000 0.46 0.74 $18.19 $37,830
Riverside-San Bernardino-Ontario, CA 2,610 1.92 3.11 $16.52 $34,360
Dallas-Plano-Irving, TX Metropolitan Division 2,490 1.02 1.66 $14.15 $29,430
Los Angeles-Long Beach-Glendale, CA Metropolitan Division 2,230 0.53 0.86 $15.39 $32,010
St. Louis, MO-IL 2,100 1.56 2.54 $12.18 $25,340
Anaheim-Santa Ana-Irvine, CA Metropolitan Division 2,060 1.32 2.14 $15.85 $32,970
San Diego-Carlsbad, CA 1,980 1.43 2.32 $13.98 $29,080
Phoenix-Mesa-Scottsdale, AZ 1,940 1.00 1.62 $13.18 $27,420
Houston-The Woodlands-Sugar Land, TX 1,700 0.58 0.94 $12.82 $26,660
Oakland-Hayward-Berkeley, CA Metropolitan Division 1,670 1.54 2.51 $16.43 $34,180




Metropolitan areas with the highest concentration of jobs and location quotients in this occupation:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Napa, CA 1,090 15.38 24.97 $18.36 $38,190
Fayetteville-Springdale-Rogers, AR-MO 1,550 6.66 10.80 (8) (8)
Walla Walla, WA 130 5.32 8.63 $16.08 $33,440
Santa Rosa, CA 990 5.10 8.28 $16.34 $34,000
San Luis Obispo-Paso Robles-Arroyo Grande, CA 380 3.40 5.52 $15.75 $32,750
Athens-Clarke County, GA 210 2.59 4.20 $9.01 $18,740
Santa Maria-Santa Barbara, CA 380 2.07 3.36 $14.80 $30,780
Riverside-San Bernardino-Ontario, CA 2,610 1.92 3.11 $16.52 $34,360
Kennewick-Richland, WA 200 1.82 2.96 $13.56 $28,200
Des Moines-West Des Moines, IA 640 1.80 2.92 $11.51 $23,940




Top paying metropolitan areas for this occupation:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Santa Cruz-Watsonville, CA 90 1.02 1.66 $22.19 $46,150
Memphis, TN-MS-AR (8) (8) (8) $20.99 $43,670
Oklahoma City, OK 120 0.20 0.32 $20.96 $43,600
Hilton Head Island-Bluffton-Beaufort, SC 60 0.79 1.28 $20.32 $42,260
Worcester, MA-CT (8) (8) (8) $19.60 $40,760
Denver-Aurora-Lakewood, CO 120 0.09 0.14 $18.73 $38,970
Port St. Lucie, FL 80 0.59 0.95 $18.40 $38,270
Napa, CA 1,090 15.38 24.97 $18.36 $38,190
New York-Jersey City-White Plains, NY-NJ Metropolitan Division 3,000 0.46 0.74 $18.19 $37,830
Boston-Cambridge-Newton, MA NECTA Division (8) (8) (8) $18.14 $37,720

Nonmetropolitan areas with the highest employment in this occupation:

Nonmetropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
North Coast Region of California nonmetropolitan area 240 2.52 4.09 $15.90 $33,080
Mother Lode Region of California nonmetropolitan area 180 4.42 7.18 $11.97 $24,910
Southeast Iowa nonmetropolitan area 100 0.43 0.70 $10.68 $22,220
West Kentucky nonmetropolitan area 90 0.58 0.95 $15.55 $32,340
Southwest New York nonmetropolitan area 80 0.41 0.67 $16.21 $33,720

Nonmetropolitan areas with the highest concentration of jobs and location quotients in this occupation:

Nonmetropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Mother Lode Region of California nonmetropolitan area 180 4.42 7.18 $11.97 $24,910
North Coast Region of California nonmetropolitan area 240 2.52 4.09 $15.90 $33,080
Central Oregon nonmetropolitan area 70 1.14 1.84 $23.06 $47,970
West Kentucky nonmetropolitan area 90 0.58 0.95 $15.55 $32,340
Capital/Northern New York nonmetropolitan area 70 0.48 0.78 $14.48 $30,120

Top paying nonmetropolitan areas for this occupation:

Nonmetropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Central Oregon nonmetropolitan area 70 1.14 1.84 $23.06 $47,970
West Northwestern Ohio nonmetropolitan area 50 0.19 0.31 $17.85 $37,130
East Tennessee nonmetropolitan area 60 0.44 0.71 $16.29 $33,890
Southwest New York nonmetropolitan area 80 0.41 0.67 $16.21 $33,720
North Coast Region of California nonmetropolitan area 240 2.52 4.09 $15.90 $33,080


About May 2016 National, State, Metropolitan, and Nonmetropolitan Area Occupational Employment and Wage Estimates

These estimates are calculated with data collected from employers in all industry sectors, all metropolitan and nonmetropolitan areas, and all states and the District of Columbia. The top employment and wage figures are provided above. The complete list is available in the downloadable XLS files.

The percentile wage estimate is the value of a wage below which a certain percent of workers fall. The median wage is the 50th percentile wage estimate--50 percent of workers earn less than the median and 50 percent of workers earn more than the median. More about percentile wages.


(1) Estimates for detailed occupations do not sum to the totals because the totals include occupations not shown separately. Estimates do not include self-employed workers.

(2) Annual wages have been calculated by multiplying the hourly mean wage by a "year-round, full-time" hours figure of 2,080 hours; for those occupations where there is not an hourly wage published, the annual wage has been directly calculated from the reported survey data.

(3) The relative standard error (RSE) is a measure of the reliability of a survey statistic. The smaller the relative standard error, the more precise the estimate.

(8) Estimate not released.

(9) The location quotient is the ratio of the area concentration of occupational employment to the national average concentration. A location quotient greater than one indicates the occupation has a higher share of employment than average, and a location quotient less than one indicates the occupation is less prevalent in the area than average.


Other OES estimates and related information:

May 2016 National Occupational Employment and Wage Estimates

May 2016 State Occupational Employment and Wage Estimates

May 2016 Metropolitan and Nonmetropolitan Area Occupational Employment and Wage Estimates

May 2016 National Industry-Specific Occupational Employment and Wage Estimates

May 2016 Occupation Profiles

Technical Notes

 

Last Modified Date: March 31, 2017