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Industries at a Glance
PRINT:Print

Broadcasting (except Internet): NAICS 515

About the Broadcasting (except Internet) subsector

The broadcasting (except internet) subsector is part of the information sector.

Industries in the Broadcasting (except Internet) subsector include establishments that create content or acquire the right to distribute content and subsequently broadcast the content. The industry groups (Radio and Television Broadcasting and Cable and Other Subscription Programming) are based on differences in the methods of communication and the nature of services provided. The Radio and Television Broadcasting industry group includes establishments that operate broadcasting studios and facilities for over the air or satellite delivery of radio and television programs of entertainment, news, talk, and the like. These establishments are often engaged in the production and purchase of programs and generating revenues from the sale of air time to advertisers and from donations, subsidies, and/or the sale of programs. The Cable and Other Subscription Programming industry group includes establishments operating studios and facilities for the broadcasting of programs that are typically narrowcast in nature (limited format, such as news, sports, education, and youth-oriented programming) on a subscription or fee basis.

North American Industry Classification System

The broadcasting (except internet) subsector consists of these industry groups:

  • Radio and Television Broadcasting: NAICS 5151
  • Cable and Other Subscription Programming: NAICS 5152

Workforce Statistics

This section provides information relating to employment and unemployment in broadcasting (except internet). While most data are obtained from employer or establishment surveys, information on industry unemployment comes from a national survey of households. The following tables present an overview of the industry including the number of jobs, the unemployment rate of those previously employed in the industry, union membership and representation, data for occupations common to the industry, and projections of occupational employment change.

Employment and Unemployment

Data series Back
data
Jul.
2020
Aug.
2020
Sep.
2020
Oct.
2020

Employment (in thousands)

Employment, all employees (seasonally adjusted)

239.1 242.1 (p)243.7 (p)246.4

Employment, production and nonsupervisory employees

186.1 187.1 (p)189.7  

Unemployment

Unemployment rate

4.6% 8.9% 4.3% 0.7%

Footnotes
(p) Preliminary

(Source: Current Employment Statistics, Current Population Survey

Union Membership and Representation

Data series Back
data
2016 2017 2018 2019

Union membership and representation

Members of unions (percent of wage and salary workers)

5.9% 7.8% 7.7% 11.0%

Represented by unions (percent of wage and salary workers)

8.0% 8.7% 8.6% 11.9%

(Source: Current Population Survey)

Employment by Occupation

Data series Employment,
2019

Advertising sales agents

22,630

Broadcast technicians

21,290

Producers and directors

35,750

Radio and television announcers

25,380

Reporters and correspondents

17,270

(Source: Occupational Employment Statistics)

Projections

For projected (future) employment estimates, see the National Employment Matrix, which includes employment estimates by industry and occupation for broadcasting (except internet).

(Source: Office of Occupational Statistics and Employment Projections)

Earnings and Hours

This section presents data on employee earnings and weekly hours. The latest industry averages of hourly earnings and weekly hours, as well as weekly earnings by union membership status, are shown. In addition, recent hourly and annual earnings are shown for occupations commonly found in broadcasting (except internet).

Earnings and Hours of All Employees

Data series Back
data
Jun.
2020
Jul.
2020
Aug.
2020
Sep.
2020

Average hourly earnings

$38.56 $39.05 $39.77 (p)$40.03

Average weekly hours

35.9 35.6 36.4 (p)35.4

Footnotes
(p) Preliminary

(Source: Current Employment Statistics)

Earnings and Hours of Production and Nonsupervisory Employees

Data series Back
data
Jun.
2020
Jul.
2020
Aug.
2020
Sep.
2020

Average hourly earnings

$28.92 $28.78 $29.12 (p)$31.10

Average weekly hours

34.4 34.0 34.7 (p)33.1

Footnotes
(p) Preliminary

(Source: Current Employment Statistics)

Union Membership and Representation

Data series Back
data
Median weekly earnings
2016 2017 2018 2019

Union membership and representation

Full-time workers

$1,017 $973 $1,056 $1,061

Members of unions

-$ -$ -$ $1,371

Represented by unions

-$ -$ -$ $1,345

Nonunion

$1,020 $959 $1,051 $1,019

(Source: Current Population Survey)

Earnings by Occupation

Data series Wages, 2019
Hourly Annual
Median Mean Median Mean

Advertising sales agents

22.84 29.36 47,510 61,070

Broadcast technicians

18.27 21.42 38,000 44,560

Producers and directors

31.09 38.20 64,670 79,460

Radio and television announcers

16.16 24.80 33,620 51,590

Reporters and correspondents

25.79 34.55 53,640 71,860

(Source: Occupational Employment Statistics)

Work-related Fatalities, Injuries, and Illnesses

This section presents data for the industry on the number of workplace fatalities and the rates of workplace injuries and illnesses per 100 full-time workers in broadcasting (except internet). An injury or illness is considered to be work-related if an event or exposure in the work environment either caused or contributed to the resulting condition or significantly aggravated a pre-existing condition.

Data series 2015 2016 2017 2018

Fatalities

Number of fatalities

8 6 3 3

Blank cells indicate no data reported or data that do not meet publication criteria.

Data series 2019

Rate of injury and illness cases per 100 full-time workers

Total recordable cases

1.1

Cases involving days away from work, job restriction, or transfer

0.4

Cases involving days away from work

0.3

Cases involving days of job transfer or restriction

0.1

Blank cells indicate no data reported or data that do not meet publication criteria.

(Source: Injuries, Illnesses, and Fatalities)

Prices

This section provides industry-specific pricing information. The producer price index measures the percentage change in prices that domestic producers receive for goods and services. The prices included in the producer price index are from the first commercial transaction.

Data series Back
data
Jul.
2020
Aug.
2020
Sep.
2020
Oct.
2020

Producer price index

(p)127.1 (p)130.1 (p)127.1 (p)132.3

Percent change from previous month

  (p)-0.1% (p)2.4% (p)-2.3% (p)4.1%

Footnotes
(p) Preliminary

(Source: Producer Price Indexes)

Workplace Trends

This section presents data on the number of establishments in broadcasting (except internet). Also included in this section is information on productivity, presented as the rate of change in output per hour of workers in the industry.

Establishments

Data series Back
data
2nd quarter
2019
3rd quarter
2019
4th quarter
2019
1st quarter
2020

Number of establishments

Private industry

9,479 9,397 9,442 (p)9,297

Local government

35 35 35 (p)35

State government

70 70 68 (p)65

Federal government

3 3 3 (p)3

Footnotes
(p) Preliminary

(Source: Quarterly Census of Employment and Wages)

Productivity

Data series Back
data
2016 2017 2018 2019

Labor productivity index, output per hour

173.022 175.488 180.028 178.394

Percent change from previous year

7.0 1.4 2.6 -0.9

Labor index, total labor hours

78.156 76.914 77.242 77.706

Percent change from previous year

-2.8 -1.6 0.4 0.6

Output index

135.226 134.975 139.058 138.624

Percent change from previous year

4.0 -0.2 3.0 -0.3

Unit labor costs index

98.893 100.312 95.684 100.674

Percent change from previous year

-2.7 1.4 -4.6 5.2

(Source: Productivity and Costs)

 

Data extracted on: November 20, 2020